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SEO

Search Engine Optimization (SEO): 8 Key Benefits

In today’s digital age, where the vast majority of consumers turn to search engines to find information about products and services, Search Engine Optimization (SEO) has become an essential tool for businesses of all sizes. But why is SEO such a big deal? What are the key benefits that make it so important? 1. Organic Search (SEO) Is a Traffic…

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Finding the Right Mix: Social Traffic vs. Organic Traffic

In today’s digital age, the battle between Social Media and Organic Search for supremacy in website traffic is a topic that frequently arises. The situation is more about “both-and” rather than “either-or” when it comes to these two elements of online marketing. Understanding the Synergy: Most experts understand that it’s not a showdown between social media marketing and SEO; rather,…

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Why B2B businesses are obliged to have SEO?

A recent study showed that 60% of users research products and services before committing to the decision of buying, that is concerned with B2C landscape. On the other hand, from our experience in the Middle East region, we are confident to say that in the B2B landscape, if you do not have a strong social proof and presence through SEO…

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